Three easy ways to improve online conversion rates

4/26/2010 10:32:31 AM

I think as well as having a well layed out customer journey to create conversion rates I think the consumer needs to also become confident in the brand they buy from. Other forms of marketing eg TV and radio really can help the consumer make the decision who they buy from, I think establishment plays a big part especially as we come through the recession with companies going bust. The foundation of trust and recognition plays a big role in conversions too.

Richard